Rangers partners Castore could lose Italian deal to luxury fashion brand

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Rangers kit partners Castore have had quite the few weeks as a pair of billionaire brothers with links to ASDA invest, they secure a relocation to Manchester and also unveil a kit deal with Premier League Wolves.

The Liverpool-based outfit was formed by brothers Tom and Phil Beahon and they’ve built quite the brand as Castore takes the next step in its development as a retailer.

Rangers form one of the foundations of the premium sportswear brand’s operations and fans are always interested in what happens with one of the club’s major partners.

But whilst there has been good news aplenty for Castore in the UK, it appears that they may yet miss out on a major kit deal on the other side of Europe.

Earlier reports had suggested Castore were in discussions with both Lazio and Napoli over potentially securing a kit deal with either Serie A club.

 

This was after the retailers were reportedly pipped to AS Roma’s kit rights by New Balance with Sports Business believing they want at least one partner in Italy.

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However, now Castore look to have suffered another blow in Italy with fashion giants Emporio Armani reportedly in discussions to sign a landmark deal with Napoli.

Napoli’s current kit deal with Kappa ends in season 21/22 and according to Calcio Napoli 24 the fashion giant’s EA7 division could be set to take the reins from then.

Whilst nothing is concrete, the report suggests “negotiation is underway” in what would be a remarkably popular kit deal for many.

Georgio Armani has a reported personal fortune of $8.2bn (£5.79bn) according to Forbes and Armani are on the biggest and most powerful fashion brands in the world.

AS Roma v SSC Napoli - Serie A

Rangers kit partners Castore are reportedly eager to strike an Italian deal but with Armani in discussions this may not be Napoli. (Photo by Claudio Pasquazi/Anadolu Agency via Getty Images)

Still, even if Castore do miss out on Napoli things aren’t exactly looking too shabby for the retailer at present.

As we mentioned before, a billionaire pair of brothers have recently purchased a sizeable stake in the company whilst their yearly revenue looks to exceed £100m for the first time.

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