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Luxury retailers and fashion brands are finding new and inventive ways to reach out to customers, particularly during the pandemic, including allowing them to try on designs from the comfort of their own homes, something which Victoria Beckham has now branched into.
The luxury London label has launched a Style Concierge service, which allows customers to order pieces to try on before they purchase, which are delivered to their home during a one-hour appointment slot, all for just £15, with no pressure to buy.
“Created with ease and comfort in mind, you can now try the latest Victoria Beckham pieces at home, before you purchase,” a new section reads on the Victoria Beckham website. “The service – powered by Harper Concierge – brings the in-store shopping experience to you. Order multiple sizes, styles or take the opportunity to try something a little out of your comfort zone. We’ll then return the pieces you don’t want, and swiftly complete the payment for the pieces you do, all from the comfort of your own home.”
Although the pieces will be delivered in a van, the brand ensures customers that the service is carbon neutral, and for every appointment booked a tree is planted.
Each piece will be steamed, hung in a garment bag and transported on a rail before it arrives at a customer’s home, and the team will then be on hand for advice and alterations, or will wait outside for the clothes to be tried on.
To find out more about the Victoria Beckham Style Concierge service or to book an appointment, head this way.
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