Nielsen And IHS Markit Turbocharge Audience And Outcomes Measurement With Polk Automotive Solutions

NEW YORK, June 15, 2021 /PRNewswire/ — Today, Nielsen (NLSN) announced a strategic relationship with IHS Markit (NYSE: INFO), a leading provider of automotive information and insights. Through this collaboration, Nielsen will integrate comprehensive automotive data from Polk Automotive Solutions by IHS Markit into its audience and outcomes measurement solutions. Leveraging Nielsen offerings, advertisers will have … Read more